2012 BMW Motorcycle SalesBMW Motorrad reports that motorcycle sales in May have declined 8.8 percent over the same month in 2011, attributing the fall to the negative economic situation in southern Europe.
BMW reports that a total of 11,457 motorcycles were delivered to customers worldwide in May, compared with 12,568 units in May 2011.But although BMW Motorrad has reported negative numbers for May, sales for the first five months of 2012 are up 0.3 percent; BMW says 48,918 motorcycles were sold from January through May, compared to 48,749 units in the same period of 2011.Heiner Faust (Head of Sales and Marketing, BMW Motorrad) says: “The sales result for May is influenced very strongly by the economic situation in the major motorcycle markets of southern Europe. Although we are the market leaders in Italy and Spain, for example, we were not able to fully offset the consumers buying resistance on these markets against the very positive market developments in Germany, Switzerland, France, Brazil and the USA.“For the month of June we again expect a weak sales result compared to the record year of 2011. However, we are planning to use our upcoming entry into the Maxi-Scooter market to raise the sales volume for the second half of the year above the previous year’s level. It remains our goal to exceed our sales record from 2011.”As for BMW Motorrad’s subsidiary, Husqvarna Motorcycles has recorded a rise in deliveries for five months in a row. As of May, Husqvarna had delivered 4,420 motorcycles compared to 3,080 the previous year, a rise of 43.5 percent. In May, 860 vehicles (previous year 537 units) were delivered to the Husqvarna dealership network, 60.1-percent more than in the same month of the previous year.
Aprilia Tuono 660 Factory + Steve ’Stavros’ Parrish
byMotos and Friends by Ultimate Motorcycle
Hello everyone and welcome once again to Ultimate Motorcycling’s weekly podcast—Motos and Friends. My name is Arthur Coldwells.
Our first segment features the new Aprilia Tuono 660 Factory. Senior Editor Nic de Sena brings us his report on the flagship version of Aprilia’s upright middleweight machine. He gives us insight into whether it’s worth spending the extra money on the Factory version, and also of course, whether this sporting Aprilia is really the motorcycle for you.
The next guest segment of Motos and Friends is brought to you by the faster and most technologically advanced, 2023 Suzuki Hayabusa—one of the most iconic sportbikes ever. Check it out in person at your local Suzuki dealer now, or visit suzukicycles.com to learn more.
In this segment, Associate Editor Teejay Adams chats with (arguably) one of the most interesting Suzuki race riders of all time. the iconic RG500 alongside teammate double World Champion Barry Sheene. The two were almost as famous for their exploits off-track, as for their success on it. Those were the days! Steve also raced the Isle of Man TT for about ten years where he won 13 Silver Replicas, and got a podium finish. His insight into that particular brand of mayhem are fascinating.
But there’s waaay more to Steve Parrish than his motorcycle racing. He is also the most successful Semi-Truck racer ever, and, little known piece of useless trivia—he’s my birthday twin: 24th February. He is a natural entertainer and you can’t miss his recounting of the world’s most entertaining—and arguably terrifying—double-decker bus ride ever. If any of you were actually on that hell-ride then we’d love to hear from you!