KTM Sales 2014
With the constant release of new motorcycles, such as the 1290 Super Duke R, the Austria-based KTM AG is breaking sales records.
For the first half of 2014, KTM AG sold 70,469 KTM and Husqvarna motorcycles worldwide. This shows a 27.8-percent increase over the same period of 2013.
With these sales, KTM also achieved a revenue of 410.3 million EURO in the first half year, showing an increase of 17.6 percent compared to the same period in prior year.
KTM attributes the success to the 1290 Super Duke R and the sales of the new Husqvarna range. The sales were especially impressive in Europe, where KTM held a 7.7-percent market share of the market through June 2014.
Besides setting a new sales record, KTM AG also reported that worldwide employees increased from 204 to 2,053.
KTM reports that In Austrian sites alone, headcount increased by 125 employees. At the beginning of September, 26 apprentices start their apprenticeship training, and therefore, 83 apprentices are employed at KTM.
KTM, which reported it will offer the all-new RC 390 entry-level sport bike in America beginning in March 2015, also reported on its outlook:
“Due to the internationalization steps and the implementation of the global product strategy, further growth is expected.
:For the financial year 2014 in total, KTM expects an increase in sales and revenue as well as a further growth in market shares.
In the medium term, KTM expects to increase sales figures in the next five years significantly. Therefore, investments in the current infrastructure at the plant in Mattighofen as well as an increase in the capacity of the production plant are planned or have already been implemented.”
For additional information, visit KTM.