Motorcycle Types Adventure / Dual-Sport BMW Motorrad Follows Record Year with 12.9% Increase in January Sales

BMW Motorrad Follows Record Year with 12.9% Increase in January Sales

2014 BMW R 1200 GS
2014 BMW R 1200 GS

BMW January 2014 Motorcycle Sales

When 2013 wrapped up, BMW Motorrad announced its third consecutive year of worldwide record sales.  The year was also the Bavarian motorcycle manufacturer’s best in history; BMW Motorrad sold over 115,000 motorcycles and maxi scooters.

This success has continued into 2014 with an increase in worldwide January sales. BMW Motorrad says 5,438 motorcycles and maxi scooters were sold in January 2014, which is up 12.9 percent over January of 2013, when 4,818 were sold.

Once again, BMW attributes the success to the R 1200 GS adventure tourer, which was very successful in 2013 – almost 30,000 were sold in 2013, with over 25,000 of those the new semi-water cooled model.

Heiner Faust (BMW Motorrad Head of Sales and Marketing) says: “After achieving an all-time high in 2013, BMW Motorrad has got off to a very successful start in the new year. With an increase of 12.9 percent as compared to the previous year, this was the best January sales performance in the history of the company.

“We got off to a great start in most markets. There was significant growth in the USA in particular, as well as in the Asian markets. Our new products are in great demand all over the world.”

And success is likely to continue, considering BMW Motorrad is releasing six new models this spring, including the new semi-water cooled R 1200 RT, the K 1600 GTL Exclusive, R 1200 GS Adventure, the R nineT and the S 1000 R.

Also, BMW will also enter the world of electromobility with its new BMW C evolution.

Heiner Faust says: “In view of this wide range of new products and after a successful start to the year, we are confident as we look ahead to the upcoming motorcycle season.”

2020 Harley-Davidson Fat Boy 30th Anniversary Review (8 Fast Facts)

The Harley-Davidson Fat Boy grows up in 2020. The petite 107 is dropped, and you have only one motor choice for The Plump One—the...

2020 KTM 1290 Super Duke R Test at Portimão & Algarve Streets

The 2020 KTM 1290 Super Duke R makes no bones about what it was designed to do, with nearly every aspect of it being conducive to collecting tickets as if they were merit badges.

Honda VF700C Magna : One of the Hondas that Harley Built (Tariff Bike)

Say what? Harley built Hondas? Well, no, not in so many nuts and bolts. But back in the early 1980s, Harley-Davidson did take some actions that led directly to a series of bikes from Japanese motorcycle manufacturers as a result. They are sometimes referred to as the “tariff bikes.”

2020 Triumph Tiger 900 Rally Pro Review (27 Fast Facts)

The 2020 Triumph Tiger 900 Rally and Rally Pro are the English marque’s brand-new off-road-focused adventure motorcycles. The pair are part of the all-new...

2020 BMW GS Trophy Oceania: South Africa Wins New Zealand (Video)

After competitions in Tunisia, Southern Africa, Patagonia, Canada, Thailand and Mongolia, the 2020 BMW GS Trophy headed to New Zealand for the seventh edition. Twenty-two...

How to Restore Kawasaki Z1, Z/KZ900 and Z/KZ1000: Book Review (Rider’s Library)

Finally getting around to restoring that ’73 Zed in the shed? Well, here’s the book you really need before you blow the dust off...