EagleRider Celebrates 20th Anniversary
A lavish six-hour party capped off a three-day celebration of the 20th Anniversary of EagleRider at its international headquarters in Hawthorne, Calif.
Celebrities and dignitaries were on hand, ranging from politicians Congresswoman Maxine Waters and Mayor Daniel “Danny” Juarez, to musicians Gilby Clarke (formerly of Guns N’ Roses) and DJ Splyce.
Thursday and Friday featured all-day sales, food, and entertainment, with the biggest celebration saved for Saturday. The day opened with a tent sale, EagleRider merchandise, bands, DJs, food trucks, and a motorcycle stunt show. Concurrently, a charity poker run benefiting the Make-A-Wish Foundation satisfied the urge to ride on a warm Southern California summer day.
Things got hotter at 8 p.m., as Anthem, followed by Metal Shop, took the stage set up in on of EagleRider’s giant service areas. An EagleRider Girls fashion show and Charity Casino kept things heated up until the event’s 2 a.m. close.
EagleRider president and co-founder Chris McIntyre enthusiastically proclaimed, “this celebration is a culmination of 20 years of blood, sweat and tears so to speak as we pioneered the motorcycle rental and travel industry. We want to thank our loyal customers and partners with a night to remember, but at the same time, we are thrilled to support Make-A-Wish and continue our commitment to giving back to the community. We look forward to another 20 years of defining the motorcycle industry and fulfilling dreams around the globe.”
EagleOne was proudly displayed, the 20-year-old Harley-Davidson Heritage Softail that was the company’s first rental bike and McIntyre’s personal bike. From a stable of four bikes in 1992, EagleRider now has over 4,000 bikes available for rent.
In its first 20 years, EagleRider has had the philosophy of “We Rent Dreams” for its customers. During the past two decades, EagleRider claims to have served over 500,000 customers (with more than 60,000 customers last year) purchased over $250 million in motorcycles and accessories since 1992, has the largest selection of motorcycles used for touring and sales (the most popular of its inventory base are Harley-Davidson’s Electra Glide Classic, Road King and Heritage Softail Classic), pioneered the motorcycle tour experience with the Route 66, the Wild West and Pacific Coast Tour routes among more than 50 guided and self-drive tours in its inventory, and grown American tourism to international travelers wanting to live the American Dream (foreign rentals account for more than 50-percent of its overall revenue, led by Germany, UK, France and Canada) and EagleRider is experiencing accelerated growth in Brazil, China and Eastern Europe.
Photos by Don Williams