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BMW Motorcycles: August Sales Up 3.8%

BMW Motorrad

BMW Motorrad has continued yet another month of solid growth, the Bavarian motorcycle manufacturer posting a 3.8-percent growth in August 2011 over the same month in 2010.

The company says 6,646 motorcycles were sold worldwide in August compared to 6,405 in 2010. This performance has also added to BMW’s overall sales for the first eight months of 2011; BMW has delivered 78,280 motorcycles compared to 73,442 in the same period of 2010, which is 6.6 percent in growth.

BMW Motorrad says the Boxer models continue to register the highest sales. Also, the company has observed higher-than-expected sales of the K 1600 GT & K1600GTL touring bikes. These innovative, de luxe touring motorcycles with six cylinder inline engines are the first of their kind in its history.

At the start of the 2011 season, Bavarian motorcycle customers benefited from the revised flat-twin engine roadster R 1200 R that for the first time will also be available as a classical variant. Moreover, the motorcycle manufacturer presented the new G 650 GS, yet another particularly appealing GS model with a single cylinder engine.

As for BMW’s brand Husqvarna, the brand delivered 4.729 motorcycles in the first eight months of 2011 compared to 5,978 for the same period in 2010, which is down 20.9 percent. BMW says August accounted for 335 deliveries of Husqvarna (previous year 388 / down 13.7 percent).

Ron Lieback
Ron Lieback
One of the few moto journalists based on the East Coast, Ron Lieback joined the motorcycle industry as a freelancer in 2007, and is currently Online Editor at Ultimate Motorcycling. He is also the author of "365 to Vision: Modern Writer's Guide (How to Produce More Quality Writing in Less Time).

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