News Ride for Kids: Gregg's Customs IMS Drawing

Ride for Kids: Gregg’s Customs IMS Drawing

International Motorcycle Shows

In support of the Pediatric Brain Tumor Foundation’s Ride for Kids program, Cycle World has again partnered with Ride for Kids to create a unique motorcycle for this year’s annual Cycle World/Ride for Kids motorcycle drawing.

This is the 11th consecutive year of the partnership, which has raised more than $557,000 to date! Honda donated a brand-new CBR1000RR for the project and Gregg’s Customs generously donated its time and creativity to make this year’s bike truly one-of-a-kind.

Dubbed the CBR1000RFK Catalyst for a Cure, this year’s bike is sure to be one of the most popular yet.

International Motorcycle Shows producer, Advanstar, will showcase the bike at tour stops nationwide in its Welcome Center, generously helping to promote a very cool motorcycle built for a very noble cause.

Inspired by early 1980s Honda Superbikes, "Catalyst" is intended to help the Pediatric Brain Tumor Foundation (PBTF) find a cure for the deadliest form of childhood cancer.

Gregg DesJardins (Gregg’s Customs) says: "If I have an opportunity to help sick kids I’m happy to take it. I couldn’t imagine having a sick child and I would like to do all I can to help ease that situation for others."

All proceeds benefit the PBTF, which funds medical research and family support programs for children with brain tumors. Since 1984, Ride for Kids® has helped the PBTF raise more than $54 million.

Andy Leisner (Cycle World VP/Integrated Sales and Marketing) says: "Cycle World has been a proud supporter of the PBTF Ride for Kids program for 15 years. In this time motorcycle enthusiasts have generously donated more than a half-million dollars vying for a chance to win past project bikes and these funds have made direct improvements in the treatment and quality of life of pediatric brain tumor sufferers. Cycle World is dedicated to continue to work with motorcycle riders to help these kids."

Kyle Clark (Ride for Kids National Director) says: "Catalysts precipitate change, and this bike is a catalyst to cure children’s brain tumors."

"On behalf of kids in need, we thank Cycle World, Gregg DesJardins, Honda, Advanstar and everyone involved in this project for giving them hope for a brighter future."

"Catalyst" will be given to a winner drawn at random on May 2, 2011. Tickets for a chance to win the Catalyst will be sold at all 12 stops of the International Motorcycle Shows series.

Ron Lieback
Ron Lieback
One of the few moto journalists based on the East Coast, Ron Lieback joined the motorcycle industry as a freelancer in 2007, and is currently Online Editor at Ultimate Motorcycling. He is also the author of "365 to Vision: Modern Writer's Guide (How to Produce More Quality Writing in Less Time).

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