Mr. Honda dreamed of winning on the world stage

Back in 1954, Soichiro Honda, then President of Honda, sent a loud and clear message to his employees. In that era, a World GP victory was unimaginable for Honda and the other major Japanese companies. Mr. Honda was not deterred and set himself a noble target. He issed this written declaration, to encourage his enthusiastic staff to become part of his long-held dream.

Soichiro Honda Speaks…

"My childhood dream was to be a motorsport World Champion with a machine built by myself. However, before this dream could be achieved, it was obvious that a stable enterprise with the finest precision equipment, and an excellent level of in-house design was needed. These three requirements prompted me to market a utility machine to give us the necessary foundation on which to build, and it’s ironic that the time spent on this side of the business has kept me away from racing."

"From results witnessed at the San Paulo races, and looking calmly at what is happening in other areas of the globe, we now know what is needed to compete with the Western world. Progress has been rapid, it has to be said, but I am still convinced that by following my long-standing concepts, we can win on the tracks, and I will not rest until we do. Everything is in place, and the time has come to challenge the West. I hereby avow my definite intention to participate in the TT races, and I proclaim with my fellow employees that I will pour in all of my energy and creative powers to win."


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