Kevin NixonThe American International Motorcycle Expo (AIMExpo) announced Thursday the addition of motorcycle industry veteran Kevin Nixon to the growing AIMExpo team. Nixon will serve as the Marketing Manager for the powersports market’s largest show, which was recently named one of the fastest-growing trade shows in North America.He will be based out of the Marketplace Events Motorcycle Group’s Irvine headquarters. An avid motorcyclist and vintage-racing enthusiast, Nixon joins the team after spending the last five years with Twisted Throttle, a leading motorcycle accessory distributor, manufacturer, and AIMExpo exhibitor since the show’s inception in 2013.13.
Nixon’s prior marketing experience and in-depth knowledge of the motorcycle industry will serve him well in his new role with AIMExpo, where he will focus on further developing integrated marketing communications programs across exhibitor, dealer, consumer and media channels.“I’ve had the opportunity to be involved with AIMExpo as an exhibitor since the inaugural event just a couple of short years ago,” said Nixon. “I’m looking forward to lending my experience, both industry marketing and on-site at the show, to the team’s vision to add value to the industry and provide an unparalleled experience for all attendees.”“Many of us have had the opportunity to work alongside Kevin throughout the years, whether in his role with Twisted Throttle or connecting during a ride with other members of the industry,” said Larry Little, VP and GM of AIMExpo. “His passion for powersports, combined with his marketing knowledge and leadership makes him an ideal fit. He’s a key addition to the team and we’re excited to add his many skills as we continue developing and refining the AIMExpo platform.”More than 350 exhibitors have already committed to AIMExpo in 2015. Exhibitor presence builds each day, and companies looking to take advantage of the AIMExpo platform should contact an AIMExpo Account Manager toll free at 855-MCShows (855-627-4697).Be sure to stay tuned to the AIMExpoUSA.com website and keep up to date on exciting news as it happens by visiting AIMExpo’s social media pages. “Like” the American International Motorcycle Expo on Facebook, and “Follow” on Twitter or Instagram: @AIMExpo.
Our first segment introduces you to the new Arch 1s. This latest, slightly more sporting American V-twin, adds to the original KRGT1 coming from the boutique manufacturer based in Hawthorne, Southern California. Senior Editor Nic de Sena rode through Malibu with Gard Hollinger, who co-founded Arch Motorcycle with his friend, Keanu Reeves. The 1s is a unique ride for sure, and Nic explains what makes the bike really stand out.
For the entertaining story behind Arch Motorcycle from Gard Hollinger himself, you must listen to his podcast episode on Motos & Friends HERE
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The guest segment of Motos and Friends is brought to you by the faster and most technologically advanced, 2023 Suzuki Hayabusa—visit your local dealer or suzukicycles.com to learn more.
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In our second segment, Associate Editor Teejay Adams chats with multiple Emmy award-winning writer, Producer, Director, and actor, Thom Beers. the former Chairman & CEO of Fremantle Media North America, responsible for American Idol and America’s Got Talent.
Thom’s fertile imagination led to most of the really big reality TV shows such as ‘Deadliest Catch’ (now in its 17th season!), and many others. Of course for us in the motorcycle world, you’ll be interested to hear the genesis and story of how he started the first real fabrication reality show ‘Monster Garage’, that showcased Jesse James, and then how that led to ‘Biker Build Off’ and the ‘Zombie Choppers’ movie.
You’d imagine that most of Thom’s time is spent sitting behind a desk and on his phone. Not so. His intense stories of capturing much of the content for these shows make for some hair-raising listening.
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