Suzuki Restructures, Begins Suzuki Motor of America Inc.Earlier this month when the U.S. Bankruptcy Court in California “overwhelmingly” approved American Suzuki Motor Corporation’s Chapter 11, Suzuki reported all restructuring would be complete within a few weeks.
And on Tuesday, the Japanese motorcycle manufacturer announced the creation of Suzuki Motor of America, Inc. (SMAI), which will be the sole distributor of Suzuki motorcycles, all-terrain vehicles, marine outboard engines and automotive parts and service in the contiguous United States and Alaska.Larry Vandiver (Suzuki’s Motorcycle/ATV Vice President) says: “We are pleased to announce this new company. This is a turning point for our brand and we look toward the future as we continue to offer industry-leading products as Suzuki Motor of America, Inc.”Without Suzuki cars being sold in the USA, SMAI will be “firmly committed” to the motorcycle, ATV, scooter and marine market.Besides launching new product into the USA’s powersports marketplace this spring and summer, Suzuki Motor of America Inc. is planning over “20 consumer events over the next several months, giving customers firsthand experience to try out its full lineup of sportbike, cruiser, touring, scooter, dual-sport, motocross, and KingQuad ATVs.”Along with this, SMAI will also be cheering on its Supercross, Motocross and road-racing riders throughout the 2013 racing season.For additional information on Suzuki Motor of America, Inc. visit suzuki.com.
Zero Electric ADV Bike + Al and Bridget from Throw Your Leg Over
byMotos and Friends by Ultimate Motorcycle
Hello everyone and welcome to Motos and Friends, a weekly Podcast brought to you by the editorial team at Ultimate Motorcycling. My name is Arthur Coldwells.
Electric mobility is everywhere nowadays. Whether it’s a car, a truck, an assisted bicycle, a scooter, or any number of new innovations, the electric revolution is certainly here. In this week’s first segment, Nic de Sena took a ride on Zero’s recently announced new Adventure bike—the Zero DSR-X. There’s been a lot of hype about this new arrival on the ADV scene, and of course the questions are many. Nic talks to me about whether Zero actually have a credible, alternative energy ADV bike—or if the machine is just simply an empty promise.
In our second segment, I chat with Al and Bridget from ‘Throw Your Leg Over’. They took time out to record this episode from somewhere in the middle of Romania, of all places.
These interesting Aussies have traveled—and painstakingly documented—the thousands of miles they’ve covered riding the best roads and sights through Australia, Tasmania, Europe, eastern Europe, and Scandinavia, among other places.