Motorcycle Types Adventure / Dual-Sport Husqvarna: Kalbfell, Head of Marketing/Sales

Husqvarna: Kalbfell, Head of Marketing/Sales

Motorcycle Industry News

As of Feb. 1 2012 personnel changes will take place within Husqvarna Motorcycles.

BMW reports that Maximilian Kalbfell, 38, who has been with the BMW Group since 2003, will take over the responsibilities as Head of Marketing and Sales of Husqvarna Motorcycles.

In the last two years Kalbfell has been responsible for MINI Brand Communications for the German market and is now looking forward to new challenges in his role within Husqvarna Motorcycles.

Massimiliano Mucchietto, who worked as head of marketing and sales at Husqvarn for two and a half years, has began other opportunities outside the BMW Group.

Husqvarna recently unveiled one of its latest creations, the Concept Baja, at the NYC International Motorcycle Show.

The Baja was the fourth lastest unveiling within months, following its first street bike, the Nuda 900, and the Concept MOAB and Concept Strada.


Ron Lieback
Ron Lieback
One of the few moto journalists based on the East Coast, Ron Lieback joined the motorcycle industry as a freelancer in 2007, and is currently Online Editor at Ultimate Motorcycling. He is also the author of "365 to Vision: Modern Writer's Guide (How to Produce More Quality Writing in Less Time).

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