Motorcycle Racing News MotoGP: Shell 'Seven Riding Wonders' Search

MotoGP: Shell ‘Seven Riding Wonders’ Search

2011-motogp-shell-seven-riding-wonders-search (1)

2011 MotoGP

Shell Advance will return to Sepang for the Shell Advance 2011 MotoGP

Shell, the leading lubricants brand, has renewed the title sponsorship for the 2011 Shell Advance Malaysian Grand Prix for the third-MotoGP year in a row.

In Sepang, Shell will also unveil the world’s ultimate Riding Wonder for motorcycles at the conclusion of their “Seven Riding Wonders” search.

Pau Serracanta (DORNA Sports S.L. Managing Director, MotoGP) says: “It is our third year working with Shell as a title sponsor of the Malaysian Motorcycle Grand Prix, and it is great to work with a partner that shares our passion for motorcycle racing and understands what a significant role it plays in Asia.

“We are delighted that Shell Advance has chosen the Malaysian Motorcycle Grand Prix as the venue for the final of its search for the world’s ultimate Seven Riding Wonders and are excited to be a part of the panel that decides the world’s ultimate Riding Wonder.”

Throughout this year Shell is encouraging bikers from different parts of the world to vote for their favorite road, route or track, to win the chance to travel to Sepang for the unveiling of the ultimate Riding Wonder. Shell guests will travel to Sepang and join a panel of experts from Ducati Corse, Shell, SIC, DORNA and media from China, India and Indonesia.

The shortlisted Seven Riding Wonders, voted for by the public, will be narrowed down to just one at a gala event and one lucky winner will be chosen in Sepang to travel to the ultimate Riding Wonder.

Tanmay Jaswal (Shell Advance Global Marketing Manager) says: “As one of the potential Seven Riding Wonders, Sepang is a fitting location for the final of our unveiling and a further platform to support our successful technical partnership with Ducati Corse. As Asia’s foremost motorcycle race, the Malaysian round of the MotoGP World Championship allows us to connect with the aspirations of all the fans in a region where the sport, which represents the pinnacle of motorcycling expertise, is continuing to increase in popularity.”

Shell has been a key player in motorcycle racing for over a century. Since accompanying Ducati Corse into MotoGP in 2003, Shell Advance and Shell V-Power have powered and protected the Ducati Desmosedici GP-series en route to 31 wins and the clean sweep of Riders’, Manufacturers’ and Teams’ MotoGP World Championships in 2007.

The Shell Advance Malaysian Motorcycle Grand Prix will take place at Sepang, Malaysia, Oct. 23.

Ron Lieback
Ron Lieback
One of the few moto journalists based on the East Coast, Ron Lieback joined the motorcycle industry as a freelancer in 2007, and is currently Online Editor at Ultimate Motorcycling. He is also the author of "365 to Vision: Modern Writer's Guide (How to Produce More Quality Writing in Less Time).

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