News BRP: 2011 Ultimate Playground Demo Tour

BRP: 2011 Ultimate Playground Demo Tour

2011-brp-ultimate-playground-demo-tour (1)

Can-Am News

With this year’s Ultimate Playground Demo Tour, BRP is showcasing its complete product portfolio of Sea-Doo watercraft and boats, Can-Am all-terrain and side-by-side vehicles as well as our unique Can-Am Spyder roadsters, Evinrude outboard engines and Ski-Doo snowmobiles.

The Ultimate Playground Demo Tour is set up to provide more BRP products to view, interactive displays, product specialists to answer questions and more time and flexibility to look around, while getting a first-hand experience at actually trying out the product of choice in a controlled and dynamic environment.

Yves Leduc (Vice President and General Manager for the North American Division) says: “Customers have been asking for a place where they can see all the BRP products at one time and use the units under the conditions they were meant to be enjoyed. Those who take time out of their busy schedules or travel long distances expect more. We deliver that.”

Starting in April in Phoenix, Arizona, the Ultimate Playground Demo Tour will stop in three select U.S. cities, along with one Canadian city. With stops in Orange County, California, Québec City, Québec and Detroit, Michigan, the tour will be running up to the fall of 2011.

The Ultimate Playground Demo Tour will offer consumers the first chance to see the exciting BRP line-up, up close and personal.

The complete Ultimate Playground tour dates, times and locations can be found at BRPultimatePLAYGROUND.com. More events could be added to the Ultimate Playground schedule so be sure to go check out the details for your area.

Bombardier Recreational Products Inc. (BRP), a privately-held company, is a world leader in the design, development, manufacturing, distribution and marketing of motorised recreational vehicles. Its portfolio of brands and products includes: Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft and boats, Evinrude and Johnson outboard engines, direct injection technologies such as E-TEC, Can-Am all- terrain and side-by-side vehicles and roadsters, as well as Rotax engines. BRP products are distributed in more than 90 countries.

Ron Lieback
Ron Lieback
One of the few moto journalists based on the East Coast, Ron Lieback joined the motorcycle industry as a freelancer in 2007, and is currently Online Editor at Ultimate Motorcycling.

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