Motorcycle Racing News AMSOIL Sponsors Erik Buell Racing SBK

AMSOIL Sponsors Erik Buell Racing SBK

American Superbike

The Erik Buell Racing American Superbike team has signed a three-year sponsorship deal with AMSOIL, Buell reported on Thursday.

The Buell Racing team has also reach an agreement with AMSOIL, which includes the development and supply of production lubricant for new EBR motorcycles.

For the second consecutive year, Geoff May will pilot the (99) Erik Buell Racing / AMSOIL in the AMA Superbike series. May will initially compete on the Buell 1125RR, and is expected to debut the EBR 1190S at Infineon for Round 2 of the AMA Superbike series May 13-15.

Erik Buell says: "AMSOIL is a great story of American engineering and entrepreneurship, and we are very proud that they recognize similar characteristics in our new motorcycle company and have chosen to work with us.

"They were the first company to introduce synthetic oils to the consumer market, and have become recognized throughout the industry as a leader in lubrication technology."

John Fox (EBR Engineering Director) says: "We are very impressed with the development process, level of integrity and technical expertise with which AMSOIL approaches their products.

"They have a really strong internal technical team and also use independent third party firms to check their products against the competition on a regular basis to make sure they know where they stand. Their commitment to continuous improvement is exemplary."

Jeremy Meyer (Race Program Manager of AMSOIL Racing) says: "AMSOIL is very happy to be involved with EBR with their new street motorcycles. We saw a great match in the way they are using the extreme world of racing to push their new 1190 Superbike to the maximum so they can be sure it will be over-built for street use.

"That is what we have done for so many years at AMSOIL. Our company’s founder came from the world of fighter aircraft, and has always driven us to push the extremes of performance."

Ron Lieback
Ron Lieback
One of the few moto journalists based on the East Coast, Ron Lieback joined the motorcycle industry as a freelancer in 2007, and is currently Online Editor at Ultimate Motorcycling. He is also the author of "365 to Vision: Modern Writer's Guide (How to Produce More Quality Writing in Less Time).

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