Indian Motorcycles: Sales up Over 80%

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Motorcycle Sales 

Despite the economy, and in the face of nearly all other manufacturers on a sales downslide, Indian Motorcycle Company is experiencing healthy sales and dealer growth. Indian Motorcycle Company is on the verge of its third model year since its resurrection into the market in late 2008.

Chris Bernauer (General Manager of Indian Motorcycle Company) says: “We are delighted with our retail sales growth, expanding dealer network and enthusiastic customer base. Retail sales are growing each and every month and year-over-year retail growth is extremely strong. With the sales growth, an expanding dealer network and the best customers in the world our future is looking extremely bright.”

With Indian’s year-over-year sales up over 80 percent in a still-shaky US economy, Indian’s future looks extremely bright, indeed. The month of May saw the strongest growth, with retail sales up 214 percent from May 2009.

In addition to retail growth, Indian Motorcycle is also experiencing the rapid expansion of its dealer network. Indian Motorcycle currently has 29 dealers open worldwide, with more on the horizon. Indian expects to have 35 dealerships open worldwide by the end of 2010.

Indian Motorcycle’s entire 2011 Indian Chief Motorcycle lineup is on display in Sturgis for the 70th annual motorcycle rally. Indian Motorcycle will display the new 2011 Chief Blackhawk , as well as new color options for the Chief Dark Horse to the public for the first time at the 2010 Sturgis Rally.

Indian Motorcycle accessories will also be on display and apparel will be available for purchase. The event truck is located at 4th and Lazelle Street in downtown Sturgis.

All Chiefs feature 110th anniversary badging as well as 110th anniversary speedometer gauge. The American made 105 cubic inch PowerPlus V-Twin power train with electronic closed loop sequential port fuel injection come on every model.

Engine cylinders are Nikasil plated and the stainless steel exhaust system is an integrated 3-way catalytic converter with heated oxygen sensors.

A six-speed Baker transmission delivers power through the belt drive. Stopping is achieved via updated Brembo 4-piston calipers, with 11.5″ dual rotors up front. Standard 5.5-gallon fuel tank helps extend cruising range. Seats are all-leather and built to exacting specifications.

For more information on the Indian Motorcycle event schedule, dealership locations and openings, the motorcycles, accessories, apparel and gifts visit


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