AMA Pro Racing announces MavTV agreement
AMA Pro Racing and MavTV are pleased to announce a three year agreement for MavTV to televise a select number of the AMA Pro Flat Track Grand National Championship events on the MavTV network.
MavTV, in both SD and HD features programming themes targeting men 18 to 54 including sports, gaming, comedy, health and fitness, gadgets and more is a destination channel dedicated to reaching men in an irreverent, humorous and opinionated manner. Now available in over 35 million homes and carried on most major cable and satellite distribution systems as well as Mobile TV and International distribution, MavTV provides a cross section of access on a variety of platforms.
Eight of the 21 AMA Pro Flat Track Grand National Championship races will be televised. The 60-minute broadcasts will feature plenty of racing action, capturing the true essence of this action-packed sport. Program support will also be provided on the MavTV network and the MavTV website.
The AMA Pro Flat Track Grand National Championship season begins March 3rd at the famous Daytona International Speedway’s new ¼-mile flat track and concludes October 10th in Arizona after visiting 12 states across the country during the year. The actual event broadcast schedule will be announced at a later date but with so many historic venues on the AMA Pro Flat Track schedule, it will be difficult to select the eight lucky events for broadcast.
"We are delighted to be able to present this exciting and historic form of motorcycle racing to the many MavTV viewers," said David Atlas, COO and Managing Member of AMA Pro Racing. "We feel that AMA Pro Flat Track Grand National Championship racing is an excellent addition to the programming content at MavTV and we have no doubt that the appreciation and reach of this unique and historic form of motorcycle racing will certainly increase."
Steve Smith, President and COO of MavTV commented, "AMA Pro Flat Track racing is perfect for our male audience and we’re committed to promoting this sport for the long run."