Bates Footwear might be a familiar name to those who have served in the U.S. armed forces, but they’ve also been producing some fine footwear for motorcyclists. So far, the Bates 2016 PowerSports Footwear line has pushed into the street markets with some sneaker-style boots that offer all the protection many motorcyclists demand.
As the brand reveals its new line, it has also announced the “Bates Brigade” ambassador program.“In an effort to spread awareness for the brand in the motorcycle market, we felt it was necessary to partner with different types of influential motorcyclists who represent our target consumers,” said Julie McCauley, Marketing Manager of Bates Footwear. “We look forward to building lasting relationships with these initial members and more in the future as together we share the Bates PowerSports message of protection, performance and all-day comfort.”Bates hopes to spread awareness throughout every style of riding, from racing to cruising. To help with that effort, the brand has tapped some professional road racers like Marcel Irnie, custom builders such as Dustin Kott, stunt riders like Alexis Manning, shop owner Austin Holm and a professional photographer by the name of Alex Martino. That covers a lot of ground in the world of motorcycles, so if you believe that you’re in a position to help the Bates Brigade and fancy any of its wares, visit Bates Footwear.Visit BatesFootwear.com to check out the current Bates Footwear PowerSports line. Share your thoughts on all Bates products through social media, at these outlets: them on Facebook, Instagram and Twitter.
This Podcast is also brought to you by the new modular helmet from Schuberth, the C5. The C5 blends safety with light weight and amazing quietness. Visit Schuberth.com for more information.
This week, in the first segment Editor Don Williams talks to us about the new Kawasaki Versys 650 LT. It’s the middleweight ADV style machine that uses the same 650 parallel twin motor as the Ninja 650, so it’s an excellent performer in a user-friendly, good looking package.
In the second segment, I chat with one of my dearest industry friends—now retired Honda PR executive, Jon Seidel. Jon’s fascinating career spans some 30 years with Big Red, and gave him some great experiences with some incredible machines. I was fortunate enough to be invited on many of the press launches that he organized. His new project is documenting and saving many of the old archives from years gone by—and incidentally, if you have anything that may be of value to the project, please contact us by email at firstname.lastname@example.org and we’ll pass it all on to Jon.
So on that note, from all of us here at Ultimate Motorcycling, we hope you enjoy this episode!