Motorcycle Types Adventure / Dual-Sport AMA Seeks Promotional Partners

AMA Seeks Promotional Partners

AMA News

The American Motorcyclist Association (AMA) announced Friday that the organization is requesting proposals from potential partners interested in obtaining the promotional rights to three premier AMA Racing amateur competition events.

The events are the AMA Racing Dirt Track Grand Championships, the AMA Racing Road Race Grand Championships and the AMA Racing Winter Dirt Track Nationals.

Bob Chaddock (AMA Vice President of Administration) says: "Many of our more successful events, in terms of both rider experience and commercial viability, are those where we work with an established promotional partner."

"This is the structure for programs such as the AMA Amateur National Motocross Championships and the AMA Rekluse National Enduro Championship Series. The reason for this success is simple: These relationships showcase the promoting partner’s expertise while allowing AMA Racing to focus on sanctioning services."

Chaddock added that potential promotional partners must demonstrate they can effectively manage racing activities from a commercial and operational standpoint. The partnerships are sought for the 2011 season, but multi-year proposals will be accepted.

For more information on the specific responsibilities of the promotional partner as well as AMA Racing under this relationship, and for details on submitting a proposal, contact Bob Chaddock at rchaddock@ama-cycle.org or (614) 856-1900, ext. 1349.

Ron Lieback
Ron Lieback
One of the few moto journalists based on the East Coast, Ron Lieback joined the motorcycle industry as a freelancer in 2007, and is currently Online Editor at Ultimate Motorcycling. He is also the author of "365 to Vision: Modern Writer's Guide (How to Produce More Quality Writing in Less Time).

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