News MVA Brutale to St. Moritz Art Masters

MVA Brutale to St. Moritz Art Masters

2012-MVA-brutale-to-st-moritz-art-masters (1)

MV Agusta Brutale R California

The “Brutale R California” will be displayed at the St. Moritz Art Masters, a unique piece of art, technology and power, interpreted by the Italian art designer Simone D’Auria, protagonist of an event having international importance together with highly regarded names of contemporary art.

This single production piece, based on the MV Agusta Brutale R 1090 (stock photo above), will be visible at the Kempinski Grand Hotal Des Bains St. Moritz, together with other models of the Italian manufacturer, some of which are available for demo rides.

The “Brutale R California” combines characteristics which have always distinguished the brand, such as master craftsmanship, innovation and technology, with an aerodynamic and emotional design, leitmotiv of masterpieces by Simone D’Auria.

A mixture of technological material, carbon fibre and titanium, associated with wood. In the “Brutale R California” both of the artist’s vocations are celebrated: the fascination for force, expressed in his famous work “Charging Bull” (already displayed in Triennale Milano and also present at St. Moritz) and the passion for surfing, symbol of speed, lightness, freedom.

With its considerable creative value and the extraordinary quality of craftsmanship, the unique piece MV Agusta – Simone D’Auria makes its debut in one of the most anticipated cultural events in the international artistic panorama. At its fifth edition, the St. Moritz Art Masters poses itself also this year as a crossroads of intellectuals, artists, collectors and illustrious guests: from Paulo Coelho to Claude Nobs, from Yoyo Maeght to Steve Mc Curry.

Ten days, from 24th August to 2nd September, in which the most glamorous alpine mountain resort becomes theatre to sculptures-installations-video-paintings-photography created by Ron Arad, Paulo Sergio Niemeyer, Hamisch Fulton, Amedeo Turello, Lutz & Guggisberg.

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Ron Lieback
Ron Lieback
One of the few moto journalists based on the East Coast, Ron Lieback joined the motorcycle industry as a freelancer in 2007, and is currently Online Editor at Ultimate Motorcycling. He is also the author of "365 to Vision: Modern Writer's Guide (How to Produce More Quality Writing in Less Time).

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