Motorcycle Racing News Aprilia: Firsts & Rewards Infographic

Aprilia: Firsts & Rewards Infographic

2012-aprilia-firsts-and-rewards-infographic (2)Aprilia Motorcycles

For 2012, Aprilia has revamped its USA marketing campaign, showcasing many highlights of the company that produces World SBK Championship-winning RSV4.

Arriving with the campaign is a new microsite from the Piaggio-owned motorcycle manufacturer, The site was designed to educate and engage visitors in multiple ways.

One of the highlights of the site is the infographic above, which explains many “firsts” and “rewards” for Aprilia, such as the RSV4 setting the World Superbike speed record. For other interesting, Aprilia-related facts, check out the infograph above. Click on it to expand, then click again to magnify.

To read a report on the new campaign, click here.

Ron Lieback
Ron Lieback
One of the few moto journalists based on the East Coast, Ron Lieback joined the motorcycle industry as a freelancer in 2007, and is currently Online Editor at Ultimate Motorcycling. He is also the author of "365 to Vision: Modern Writer's Guide (How to Produce More Quality Writing in Less Time).

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