Harley-Davidson helps motorcycle riders get fit

Forget the treadmill and spin class – Harley-Davidson wants motorcycle riders to think differently about getting fit. The Motor Company unveiled the Harley-Davidson Fit Shop at dealerships across the country, which is designed to help motorcycle riders find the perfect fit for their new or used Harley-Davidson motorcycle using Genuine Harley-Davidson Parts and Accessories.

Dealership Fit Shop specialists work with current and prospective Harley-Davidson motorcycle owners to help customize the suspension, seat, handlebars and/or foot controls to meet their riding preferences. New riders may not realize all the customizations that can be made to a bike to make it a one-of-a-kind ride based on build and preference, while long-time riders may not know about the latest customization options. Any Harley-Davidson model can be customized to fit most riders.

"The Motor Company is thrilled to introduce the Harley-Davidson Fit Shop because we want every rider to feel at home behind the handlebars of their dream bike," said Steve Earnshaw, director of Parts & Accessories Marketing. "Sometimes the first time someone swings a leg over a Harley-Davidson motorcycle sitting on the dealership floor, the fit isn’t perfect. Our vision is that by spending one-on-one time with a trained Fit Shop specialist, our customers, whether they’re a long-time or new rider, can ride out of the dealership feeling comfortable and confident on the open road."

For more information about Harley-Davidson Fit Shop visit your local participating Harley-Davidson dealership.