2010 Motorcycle SalesHonda released its overall 2010 sales numbers this week, showing a 16.2 percent increase in global sales, but an 8.6 percent drop in North American sales.
Globally, Honda sold 17.9 million motorcycles in 2010, compared to 15 million in 2009. In North America, 192,000 bikes were sold in 2010, compared to 210,000 in 2009.Besides North America, sales have also descended in Europe and China. In Europe, sales were down 1.2 percent (258,000 motorcycles sold 2010; 261,000 sold 2009). In China, sales were done 1.6 percent (1.2 million motorcycles sold 2010; 1.3 million sold 2009).But there’s a different trend in Asia and Oceania, where smaller displacement motorcycles are mostly sold. Honda broke records there; sales were up 18.7 percent, with 14.3 million motorcycles sold in 2010 compared to 11.7 million sold in 2009.Following is a breakdown of global sales/production numbers from Honda.
Honda Motorcycle Sales: Year-to-Year Changes
Europe, the Middle & Near East and Africa
Asia and Oceania
Motorcycles: including ATVs
North America: including Mexico
Domestic production: Completely built unit (CBU) + complete knock-down (CKD)
Overseas production: CBU at local plants (excluding CKD)
Hello everyone and welcome once again to the Ultimate Motorcycling podcast—Motos and Friends. My name is Arthur Coldwells.
Motos and Friends is brought to you by the Yamaha YZF-R7—Yamaha’s awesome supersport machine that is as capable on the racetrack as it is on the street. …and it’s comfortable too! Check it out at at your local Yamaha dealer, or of course at YamahaMotorsports.com.
In this week’s first segment, Senior Editor Nic de Sena rides the BMW K 1600 GT. This is the sporty bagger version of BMW’s K series of machines, those are the models with the awesome 6-cylinder engine. The GT has been given a little makeover for 2023, and Nic gives us his take.
In the second segment, I chat with one of my all time heroes—three-time World Champion racer ‘fast’ Freddie Spencer. I’ll do my best not to come off as too much of a fanboy here, but frankly it’ll be tough!
In my humble opinion, Spencer is a contender for the GOAT—greatest of all time. Sure, his career was a little shorter than some, and his number of championships falls behind the likes of Lawson, Doohan, Rossi, and of course Marquez. But at the time, Freddie literally changed the way motorcycles were ridden. 30 years before Marc Marquez, Freddie was able to push the front wheel into a slide, corner after corner, lap after lap in order to get the bike turned faster than anyone else. Freddie took completely different lines and was able to get on the throttle so early he could out accelerate anyone off a corner.
In the modern era, of course Freddie is the chairman of the FIM MotoGP Stewards panel. This is the panel of referees for all three classes of Grand prix racing. I talked to Freddie about his task there, and although for contractual reasons with Dorna and the FIM he cannot talk about specific riders, teams, or events, nevertheless his explanation of the job makes for interesting listening. It’s a tough job, and frankly I wouldn’t want to do it!
Actually—Ultimate Motorcycling is giving away five copies of the book—signed by Freddie himself—to the first five listeners who contact us with the correct answer to the question: How many national AMA championships did Freddie win, and which years were they?
Please email your answers to email@example.com and we will contact the winners and send you a signed copy of Feel. Those five winners will be announced on a future episode. Unfortunately for legal reasons this offer is ONLY open to US residents.
So, from all of us here at Ultimate Motorcycling, we hope you enjoy this episode!