With a series of videos, expanded online content and an event for new riders at its Ohio headquarters, the American Motorcyclist Association is launching the AMA Get Women Riding campaign. The program promotes motorcycling to women and girls.“Although motorcycling is a fun and accessible choice, riders must prepare with respect to proper training, safety and, of course, bike considerations,” said AMA Board of Directors Chair Maggie McNally-Bradshaw.
“As true as that is for all motorcyclists, it’s even more true for women riders. Women and girls face additional difficulties of finding bikes and gear that fit them, of getting certain salespeople to take them seriously and – the big one – overcoming the societal stereotype that motorcycling is something for men only. The AMA Get Women Riding campaign will help change that.”The AMA Get Women Riding campaign is inspired by Jeanne Clendenon, a prolific motorcyclist and long-time AMA member. Clendenon, a member of the Retreads Motorcycle Club, earned many riding awards, including completing the U.S. Four Corners Tour in 21 days and winning the Retreads long-distance award four years in a row. Clendenon passed away in 2011. A recent gift from her estate contributed to this campaign.The AMA has a long history of welcoming women to the sport, from its early affiliation with the Motor Maids, a premier motorcycling group for female riders, to more recent conferences designed specifically for women. The AMA Get Women Riding campaign includes a number of initiatives to continue the tradition of attracting more women to motorcycling.“First, we’ve put together four videos — pubic service announcements — that promote riding to women by women,” McNally-Bradshaw said. “These videos focus on the sport, camaraderie and individual enjoyment that comes from riding. We encourage all of our members and partners in the industry to share them and help spread the word.”The videos are hosted on the AMA’s YouTube channel at www.youtube.com/AmericanMotorcyclist/.“We also have re-launched and redesigned www.womenandmotorcycling.com,” McNally-Bradshaw added. “Once focused on a specific event, the website now casts a much wider net, with information for new riders and great stories about women motorcyclists, both past and present. Combined with social media promotion throughout the month of May, we hope to spread the word even further.”Also, on Saturday, May 9, the AMA will host Ladies Day at the AMA: Workshops on Motorcycles, Gear and Riding for the New Rider. Supported by local partners and dealers, the free event will feature several presenters who will answer attendees questions about how to get started in motorcycling, motorcycle types, how to choose the right gear and information on safety training.“I remember when I was new to motorcycling, and what really got me excited was learning to ride,” McNally-Bradshaw said. “These workshops will focus on the practical information new riders need to get started the right way.”Information about the event is at www.americanmotorcyclist.com/AMALadiesDay. The first 20 attendees who register and check in at the AMA on May 9 will receive a $15 voucher that can be spent in the AMA Motorcycle Hall of Fame gift shop.“The AMA is grateful to Ms. Clendenon’s estate for the support provided toward this effort,” McNally-Bradshaw said. “It was her hope that more women and girls would learn to enjoy riding as she did. It’s our pleasure to launch this campaign with that goal in mind.”For more information about the AMA Get Women Riding campaign, and to stay up to date on news and information for women riders, see www.womenandmotorcycling.com.
Hello everyone and welcome once again to Ultimate Motorcycling’s weekly Podcast—Motos and Friends.
My name is Arthur Coldwells.
This week’s Podcast is brought to you by Yamaha motorcycles. Discover how the YZF-R7 provides the perfect balance of rider comfort and true supersport performance by checking it out at YamahaMotorsports.com, or see it for yourself at your local dealer.
This week’s episode features Senior Editor Nic de Sena’s impressions of the beautiful new Harley-Davidson Low Rider ST that is loosely based around the original FXRT Sport Glide from the 1980s. Hailing from The Golden State, these cult-status performance machines became known as West Coast style, with sportier suspension, increased horsepower, and niceties including creature comforts such as a tidy fairing and sporty luggage.
In past episodes you might have heard us mention my best friend, Daniel Schoenewald, and in the second segment I chat with him about some of the really special machines in his 170 or so—and growing—motorcycle collection. He’s always said to me that he doesn’t consider himself the owner, merely the curator of the motorcycles for the next generation.
Yet Daniel is not just a collector, but I can attest a really skilled rider. His bikes are not trailer queens, they’re ridden, and they’re ridden pretty hard. Actually, we have had many, many memorable rides on pretty much all of the machines in the collection at one time or another.
From all of us here at Ultimate Motorcycling, we hope you enjoy this episode!