News Kawasaki launches performance oils

Kawasaki launches performance oils

Kawasaki Motors Corp., U.S.A. (KMC) is launching a new line of powersport oils. Comprised of the latest formulations of superior quality lubricants and specifically engineered to Kawasaki’s highest standards, the new Kawasaki Performance Oils line includes full-synthetic, semi-synthetic and mineral based formulations in multiple grades of motorcycle oils, plus new ATV/UTV and PWC formulations. This is not a simple re-branding of the old product, but an entirely new lineup of super quality modern powersport engine oils.

In accordance with strict Kawasaki guidelines, significant improvements have been made across the entire line. The results include mineral based formulations which deliver a 20% reduction in phosphorous and sulfur content, 45% lower volatility, 5% higher film thickness, between 15 – 30% better anti-wear characteristics and up to a 15% improvement in anti-oxidancy, depending on type. In addition to the advanced mineral based formulations, the new Kawasaki Performance Oils lineup also includes the latest semi and full-synthetic performance engine lubricants based on modern polyalphaolefins and esters.

"These new oils cover gaps in the previous lineup and will help Kawasaki dealers to capitalize on the strong demand for modern synthetic oil formulations, while more effectively serving the needs of their powersports customers," said Jim Williams, KMC’s director of corporate sales.

In conjunction with the launch of these new oils, KMC is also releasing distinctive new packaging, "Performance Made Perfect" marketing and dealer displays all designed to emphasize the modern, high-performance attributes of Kawasaki Performance Oils.


Ron Lieback
Ron Lieback
One of the few moto journalists based on the East Coast, Ron Lieback joined the motorcycle industry as a freelancer in 2007, and is currently Online Editor at Ultimate Motorcycling. He is also the author of "365 to Vision: Modern Writer's Guide (How to Produce More Quality Writing in Less Time).

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