Kawasaki Female Ride Day Promotion

Kawasaki Video

Anyone considering a motorcycle purchase – any motorcycle of any size – needs to visit an authorized Kawasaki dealership between May 6 and May 8, 2011.

Kawasaki is launching a $250 savings opportunity for purchasers in conjunction with International Female Ride Day, being celebrated on Friday of that weekend.

The first 500 purchasers of a new, not previously registered motorcycle, who register online at kawasaki.com/kawigirl, following their purchase, will be awarded a pre-loaded $250 MasterCard debit card.

And to sweeten the offer, Kawasaki will provide the first 50 registrants at the online site with a free Kawi Girl Jacket.

The company will also honor any existing promotional offers that are running concurrently with this program. Details of any additional savings opportunities are available at kawasaki.com.

Chris Brull (Kawasaki’s director of marketing communications) says: “This short-term promotion underscores the company’s interest in continuing to expand the female market, and it will give our dealers added exposure to this important audience.”

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Ron Lieback
One of the few moto journalists based on the East Coast, Ron Lieback joined the motorcycle industry as a freelancer in 2007. He is also the author of 365 to Vision: Modern Writer's Guide (How to Produce More Quality Writing in Less Time).

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