Motorcycle Types Adventure / Dual-Sport Twisted Throttle Acquires Canadian Dealer A Vicious Cycle

Twisted Throttle Acquires Canadian Dealer A Vicious Cycle

Twisted Throttle Acquires Canadian Dealer A Vicious CycleMotorcycle Industry News

Twisted Throttle announced last week their acquisition of A Vicious Cycle, a Toronto-based parts & accessories dealer and distributor.

The combination will enable Twisted Throttle to expand their reach into the Canadian market, allow access to additional distributed brands, and most importantly provide better customer service to all Canadian customers, both dealer and consumer.

Erik Stephens (Owner and CEO of Twisted Throttle) says: “We are excited to begin this next phase of growth.  Customer service has always been one of Twisted Throttle’s greatest strengths, and with this acquisition we can leverage both company’s strengths and relationships to better serve our customers and ultimately create a stronger position in the market.”

Eric Russell (A Vicious Cycle) says: “Joining forces with Twisted Throttle simply made sense. We have had a long and successful relationship as a Twisted Throttle dealer.  This arrangement will allow us to build new relationships as well as deepen those that already exist.”

The transition will take place over the course of the next 12 months, with no disruption to dealers and consumers.  Until operational processes are merged there will be no change in order processing or fulfillment.

For additional information: Twisted Throttle, A Vicious Cycle

2021 Indian Challenger Lineup First Look: Photos, Prices, and Colors

The performance-oriented Challenger bagger lineup from Indian returns for 2021, with three models to choose from. All three 2021 Indian Challenger models get the...

2021 GasGas Motocross Lineup First Look (Specs and Photos)

When under Spanish ownership, GasGas was never known as a motocross brand. However, under the guidance of Pierer Mobility AG and Bajaj Auto—the owners...

2021 Indian Chieftain Lineup First Look: 3 Big-Inch Baggers

There are three baggers in the 2021 Indian Chieftain lineup, with just a few changes to the motorcycles this year. There are new colors,...

2021 GasGas Trial Lineup First Look (8 Fast Facts: 3 TXT Racing Models)

The first GasGas motorcycles of the Pierer Mobility AG and Bajaj Auto era have arrived. Those who were expecting wholesale redesigns of the line...

Lieback’s Lounge: This Will All Pass [Thoughts on Simic and Motorcycles]

There is a menace in the air Of tragedies in the making. These lines are from "Late September," written by the American minimalist poet Charles Simic....

Racing Classic Motorcycles: First You Have to Finish by Andy Reynolds [Review]

Author Andy Reynolds’ new book, Racing Classic Motorcycles: First You Have to Finish, is about a man livin’ the classic motorcycle racing dream—with some...