Ducati North America is delighted to announce that it is the highest ranked motorcycle brand and recipient of the 2009 Pied Piper Prospect Satisfaction Index (R) U.S. Motorcycle Industry Study. Across the country, Ducati dealerships out performed direct competitors in the annual benchmarking study measuring how consumers are treated when shopping for a new motorcycle.
Over the last three years, Ducati dealers have worked hard to consistently improve the dealership ‘experience’ and now lead all brands in overall satisfaction and commitment to service.
Ducati North America is delighted to announce a significant boost in market share across the United States for the first quarter of 2009. Despite adverse market conditions and a drying up of consumer credit, Ducati is attracting a bigger share of the market than ever before.
"Ducati has come a long way in the last couple of years," said Michael Lock CEO of Ducati North America. "We have introduced business improvements, developed market leading bikes, dominated international road racing and are very focused on the needs of our growing customer base.