Building upon a focused strategy of premium-quality publishing targeted at motorcycle enthusiasts, Ultimate MotorCycling has achieved another top position: The most popular motorcycle website among all U.S. streetbike magazines.
According to trusted third-party source Alexa.com (an Amazon.com company), the substantial visitor traffic at UltimateMotorCycling.com now places it firmly on the top step of the podium.
Ultimate MotorCycling online launched in January 2009 and has continued to show significant month-over-month increases in traffic.
Founder and President Arthur Coldwells explains, “Motorcycling is our passion. When we acquired the property from Robb Report over two years ago, we saw a void in the market and had a vision to be leaders in the industry by capitalizing on our passion.”
This number 1 position is achieved ahead of a powerful peer group that includes the oldest and most firmly entrenched industry heavyweights: Cycle World (Hachette Filipacchi Media), Motorcyclist (Source Interlink), and Rider (Affinity Group).
When asked about the feedback from readers, Coldwells says, “There is a clear desire from motorcycle enthusiasts to have the most up-to-date, factually accurate and relevant content delivered to them in a top-quality package. We jumped on the opportunity and are thrilled with the terrific progress to date.”
Coldwells also discussed the future of motorcycle enthusiast media: “We believe that the future of media is an integrated platform working in harmony across print, online, the new digital technologies and live events.”
Alexa U.S. Popularity Rankings – (lower number indicates higher U.S. traffic ranking)
- Ultimate MotorCycling – 16,538
- Motorcyclist – 27,972
- Road Racing World – 39,406
- Cycle World – 41,879
- Motorcycle Cruiser – 42,443
- Cycle News – 57,019
- Sport Rider – 69,934
- Super Street Bike – 96,468
- Hot Bike – 101,137
- Road Racer X – 121,134
- Rider Magazine – 156,578
- Bikers – 190,002
- Road Runner – 218,880
- Baggers – 224,736
- American Iron – 289,712
- Easy Riders – 395,198
- Road Bike – 540,478
* As of Oct. 16, 2010
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